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Facebook Free Marketing Opportunities

The beauty of using Facebook as a marketing tool comes from the endless ways in which you can advertise your business for free. Once you've set up a free account, use your creativity to maximize these features.

1. Profile Page: All Facebook members get their own profile page when they sign up. Use this as your canvas to upload pictures, logos and other information about your company.
2. Groups: Use the site's Groups feature to network with your target audience. You can join existing groups or create one just for your business to amp up the buzz about its services.
3. Facebook Marketplace: College kids use the site's Marketplace to scout out used couches and find roommates, but a savvy business owner can advertise services and product sales, as well as search for new employees.
4. Networks: Ignoring the Networks question when you create your company's profile could lose it a lot of business. List your business's city, industry, neighborhood and any other relevant information to let potential customers and business partners know where they can find you.
5. Facebook Badge: Facebook describes its Badge feature as "a customizable way to share your Facebook information on other Web sites." Creating your own Badge will link Facebook friends to your company's Web site.
6. Events: Instead of printing out flyers and mailers the next time you want to advertise an event, use the free Facebook Events app to get the word out.
7. FunWall: Mass emails are so yesteryear. If you want to keep in close contact with your Facebook friends, use the FunWall to create a message or send a greeting to everyone at once.
8. Top Friends Network: Reward your top friends by sending them a virtual drink or writing on their FunWalls. As a marketing tool, the Top Friends network serves as another way to group your contacts, keep an eye on your target demographic, and quickly and effectively reach out to your company's best customers.
9. Inbox: Send secure, private messages to your clients on Facebook with the Inbox app. You can still send out mass messages, but only to the contacts you select.
10. Notes: Mashable! calls Facebook's Notes application a blogging feature because of the way users post links, messages, photos and other information that they want to share with friends. Even if you maintain a blog elsewhere, give your Facebook friends an exclusive peek into your company's news and behind-the-scenes schedule by posting here.
11. Contact Importer: The contact importer helps you "find your friends on Facebook." If you want to find out if your clients or other work-related contacts use Facebook but think it's a little lame to come right out and ask, upload your contacts from AIM, Gmail, Outlook, Apple Mail and more to find out if they're online.
12. Share Partners: When you publish updates to your company blog or Web site, add the link or a link and a photo to your Facebook profile using the Share Partners app.

101 blog tips

1. Make a long-term blog planning
2. Breakdown this long-term plan into several short-term blog plans
3. Brainstorm for the perfect domain name
4. Make sure your domain is free from trademark issues
5. Find the best web hosting company
6. Make a secure Webhost or CPANEL password (use characters such as !#$@_+)
7. Use Wordpress
8. Have a secure but memorable Wordpress password (use characters such as !#$@_+)
9. Always upgrade your wordpress script and wordpress plugins
10. Always backup your files
11. Choose a unique wordpress theme (It’s OK to buy one, but customize it uniquely)
12. Install All in one SEO Pack plugin
13. Install Top Commentator Plugin
14. Install Google Sitemap Plugin
15. Install a contact us plugin
16. Have a page for your link partners
17. Spy and learn from great blogs in your category
18. Submit your blog to high pagerank blog directories
19. Write articles for EzineArticles and link them to your blog
20. Don’t publish the above articles in your blog
21. Make relevant comments to relevant blogs
22. Reply to your commentators
23. Visit the blog and comment back to your commentators
24. Socialize in Facebook
25. Be active in Twitter
26. Create viral videos with your link and publish them in YouTube
27. Socialize in BlogCatalog and MyblogLog
28. Register in Flickr
29. Participate in high pagerank forums and put your blog link in your signature
30. Have a mailing list (use Feedburner or Aweber)
31. Respect the privacy of your subscribers
32. Monetize with Adsense or direct space advertising
33. Make your ads relevant to what you are blogging
34. Don’t overdo advertising
34. Publish timely post
36. Publish timeless lasting posts
37. Publish list post
38. Publish posts that will help to solve the problems of your readers
39. Proofread your posts
40. Make a term of use/ privacy policy / disclaimer page
41. Publish at least twice a day post when you only have less than 50 posts in total
42. Publish at least once a day post when you only have 50 to 250 posts
43. Publish at least five times a week when you have 250 or more post
44. Monitor your Google Pagerank, Alexa Rank, Compete Rank, Quancast Rank
45. Check your backlinks and study how to improve them
46. Don’t be disappointed by your early rankings – be challenged
47. Optimized the file size of your images
48. Be humorous
49. Make your readers excited
50. Reward your visitors
51. Write what you really know
52. Write what you really love
53. Write what you really hate
54. Innovate
55. Learn guerilla marketing and viral marketing
56. Learn basic html, php, java script, css, photoshop (understand what your are copying and pasting)
57. Invest in useful scripts and softwares (a premium wordpress theme is an example)
58. Outsource jobs where you are not expert to do so
59. Invite guest posts
60. Make sure guest posts are only published exclusively in your blog
61. Try interview posts from popular and interesting people
62. Try podcasting
63. Write and create your own ebook
64. Offer this for free to your visitors (require only email subscriptions)
65. Post reviews of top blogs in your category
66. Learn SEO
67. Promote your blog offline
68. Optimize your blog’s title
69. Optimize your blog’s description
70. Optimize your blog’s keywords
71. Optimize your blog’s permalink
72. Be consistent in what you blog for
73. Encourage your readers to bookmark your blog or post to top social sites (e.g., digg,stumbleupon,delicious,reddit)
74. Don’t forget to be attractive and interesting in your about page
75. If your blogging business, have a corporate look Wordpress theme
76. For transparency, publish your monthly income and blog statistics
77. Organize your categories
78. Make your blog user friendly
79. Be friendly and create lasting relationships with your visitors
80. Take note the ideas that comes to your mind
81. Share freebies or discount coupons
82. Experiment with contests
83. Avoid unnecessary link posts
84. Mention your reference / sources
85. Use pingbacks and trackbacks
86. Don’t overweight your blog
87. Don’t stop studying and learning
88. Ask your readers
89. Enable dofollow in your blog
90. Don’t expect bloggers to click at your adsense ads
91. Review products that you really used
92. Consider branding your blog
94. Make a great logo
95. Register your copyright and trademarks
96. Experiment with Google Anaytics
97. Be futuristic
98. Write posts from your real experiences
99. Write posts from your innermost reflections
100. Don’t quit
101. Don’t stop from here